Curbing marketing concerns FNSKU labeling more than ever as Amazon sellers prepare to go live in 2026. As Amazon ends its own prep and labeling services as early as January 1, 2026, you will have to take this up or outsource it to a reputable 3PL such as ourselves (BM Supply Chain). We are a major supplier chain company in China with business specialization in product sourcing, inspections, warehouses, drop shipping, order fulfillment, and Amazon shipment. Based on our combination of resources, such as factories to final consumer, we provide tailored solutions, such as 30 days of free storage, modern warehouse, free API docking to allow shipping with ease and single-source tracking to simplify cash flow and relieve stress. Our value added services include assembly, custom packaging, labeling, and inserts and you are able to concentrate on your business.

FNSKU or Fulfillment Network Stock Keeping Unit is a special barcode that amazon uses in their warehouses to identify your products. All FBA items must have it in place to facilitate the correct tracking of the products and their not being confused with other sellers. Failure to label Amazon FNSKUs may lead to shipment rejections, delayed deliveries, or even additional charges due to non-conformance – problems that we have prevented with thousands of customers through prep services in China.
Why does it matter? Mislabeling breaks the automated systems of Amazon, resulting in commingled inventory issues or missing inventory. FNSKUs ensure that your brand stays out of the pack in case of the private-label sellers, in particular. Going into the year 2026, where Amazon does not have a backup of labeling fixes, accuracy cannot be compromised.
Quick compliance checklist:
- Create FNSKUs in Seller Central.
- Print scannable labels (1×2 inches minimum).
- Cover all other barcodes.
- Place on flat, smooth surface.
- Unit labelling; “Sold as Set” when selling bundles.
- Test for scannability.
- Outsource when necessary to prevent mistakes.
What Are FNSKU Labels?

The Amazon unique barcodes, which begin with the letters X00 or X0A, start with the FNSKU labels. They are different than manufacturer UPCs or EANs, and Amazon is able to monitor your particular stock in millions of similar products.
They are needed by Amazon in FBA to ensure their accuracy in the fulfillment network-to make sure that the picks, packs, and ships reach the correct customers without a mistake. In the case of resellers of branded items, commingled inventory (with UPC) might be used, but from FNSKUs, personal label or exclusive sellers need to differentiate.
If labeling’s off? You will experience inbound delays, i.e. the Amazon retains your shipment to get it fixed, or you will simply be rejected after 2026. This is a stock up of capital and it exposes stockouts. Good FBA labeling ensures that all is traced ensuring that the returns are minimized and that the health of your account is improved.
Why FNSKU Labels Are Required for FBA Sellers

The inventory system at Amazon is very large and is based on special identification tags to categorize and trace the products. FNSKUs stop commingling, wherein your products may be confused with those of another seller – a huge danger of imitations or quality problems.
FNSKUs are required to safeguard intellectual property in case the brand owner is registered in Brand Registry within Amazon. They may be omitted by resellers when manufacturer barcodes are used, but when selling privately-labeled products, you have to use them on all items, or your products will remain yours.
In our experience in BM Supply chains, failure to take this step will result in increased rates of returns. Our clients have been able to reduce their complaints by 30% using nothing more intricate than nailing FBA prep and labeling upfront in China, where fixes are simpler and less expensive.
FNSKU vs UPC vs ASIN (Clear Explanation)

The knowledge of these IDs eliminates confusion when preparing products to Amazon FBA.
- ASIN: Amazon Standard Identification Number- This is the unique product page identifier of Amazon, such as B001234567. It is not a listings, but physical labeling.
- UPC/EAN: Universal Product Code or European Article Number- barcodes used by manufacturers in retail scanning. Applied to commingled FBA when not a private-label.
- FNSKU: Fulfillment Network SKU–this is the one that Amazon creates in your inventory (that replaces other SKUs) and that is the one that is tracked in FBA.
The following is an easy example of a comparison table:
| ID Type | Purpose | Required for FBA? | Example |
| ASIN | Product listing on Amazon | No (for labels) | B001234567 |
| UPC/EAN | Manufacturer/retail ID | Optional (commingled) | 012345678901 |
| FNSKU | FBA inventory tracking | Yes (most cases) | X001ABCDEF |
Pro tip: Always use FNSKU for exclusivity—UPC risks mixing with fakes.
FNSKU Label Requirements

Going into the details, these regulations guarantee scannability and adherence.
FNSKU Must Be Scannable
Barcodes must have high resolution (300 DPI min) in order to prevent smearing. Print with thermal printers – inkjet disappears on its way. There is no tape on the code; it reflects light and it can be scanned.
Label Size Requirements
Suggested: 1x2inches per the majority of units, yet increase size associated with bigger products (max 2×3). Should be big enough to fit the scanners of warehouse-too small and it is rejection city.
In case of small products, stick to the support cards. We have determined that 1.5×2.5 is the most appropriate apparel in our prep center.

Placement Rules
On a smooth surface–it is better on the largest side. Do not use seams, curves, corners, or holes in which labels wrinkle and peel.
Text diagram: Visualize a box, cover center of top face, off edges. In the case of bags: Stick to the face, not perforations. The point of the easy scan access is essential; it should not be sought by Amazon workers.

FNSKU Must Cover All Other Barcodes
Complete concealment of supplier UPC/EAN with the FNSKU- no peeking sides. Barcodes that are exposed to scanners are misunderstood and misrouted.
Why rejections? The system of Amazon focuses on the first scan; extras are sources of errors. Use opaque labels or covers.
One FNSKU Label Per Unit
One is put on each sellable unit – in the case of multi-packs, affix to the outer case with Sold as Set. Bundles have to count, never call it insides.
Packaging Must Allow the Label to Stick Firmly
In the case of poly bags: Clear, flat surface where adhesion can be applied. Shrink-wrap: Keep away slipping. Boxes: Clean surface, no oils.
Do not scale the peel off in damp places- as is the case in China shipments. Place bubble wrap on top of irregular shapes (where necessary).
How to Print and Apply FNSKU Labels (Step-by-Step)
This is the way to perfect FBA preparation and labeling.
- Create FNSKU PDFs in Your shipping plan: Download them on Seller Central.
- Use thermal printer: Tougher fade resistant output- cheaper in the long run.
- Check scaling: Print at 100 per cent–no shrinks.
- On flat surface: Press: No air medium bubbles.
- Make barcodes scannable: Check with a barcode app.
- Conduct manual scan: Scan ten percent of units.
- Check dynamism/non-conformance: Parity to SKUs.
Sample: On back cover, in the case of books. Hint: Get your printing done in batches in China and save time- we do it every day and save time.
FNSKU Labeling for Special Cases
Case 1: Bundles and Multipacks
fniku use on outer wrap label Sold as Set. Taped or shrink–Amazon will not open. Rules: No loose items inside.
Case 2: Small Items
Herein bag or tag cardboard label space. In the case of jewelry: Poly bag, flat insertion.
Case 3: Fragile or Irregular Items
Not the item, only label protective packaging. In the case of glass: Bubble wrap is to be applied followed by FNSKU on the outside. Ensure no damage to code.
Common FNSKU Labeling Mistakes (And How to Avoid Them)
- Missing manufacturer barcode: Discovers UPC- remedy with bigger opaque FNSKUs.
- Seam placement: Wrinkles code- select flat spots.
- Bad printing: Fades- upgrade to thermal.
- Smudged bar codes Fadedinks–test fade.
- Wrong FNSKU on SKU: Mix-ups- double-check plans.
- Labelling off: Low grade adhesive- apply quality stock.
- Scaling wrong: Over small–print large.
- Boxes without label: Forgets “Sold as Set”–add notep.
- Over-taping: Covers only edges of code-tape.
- No test scans: Take a fine,–never trust.
Professional obsessions: Hire specialists like us to make no errors.
Why Many Sellers Do FNSKU Labeling in China
The sellers resort to China prep centers such as BM Supply Chain to save money- labour is less expensive, perhaps $0.20- $0.50 a unit versus the U.S. labour cost, which is 1 dollars and above.
Benefits: One-stop checking, preparation, labeling, fix mistakes prior to dispatching. Insourcing, no set-backs. Our 30 days free warehousing allows you to plan, and not to hurry on and footloose.
Close to factories implies fast reworking, ideal in the case of private-label.
FNSKU Labeling Checklist (Easy to Follow)
- Create FNSKUs in Seller Central.
- Printable, proper dimension.
- Cover all other barcodes.
- Lay on flat surface, flat.
- Unit price; bundle price “Sold as Set”.
- Be sure of being bound on; check in practice.
- Scan verify 10-20% of batch.
- Document for records.
Follow this, and you’re set.
FAQs
Do each FBA product require an FNSKU label?
Yes, except where mixed up with UPC.
Can I use UPC instead of FNSKU?
Branded and commingled only–FNSKU private label.
Should my product have commingled inventory or not?
Confirm Brand Registered; discontinue exclusivity.
What will happen in case of wrong labeling by supplier?
Relabel or through 3PL-do not ship wrong.
Would a prep shop in China be able to deal with FNSKU labelling on my behalf?
Yes, of our kind–productive and submissive.
Do FNSKU labels expire?
Nay, but refresh new deliveries.
What will happen in case Amazon declines my shipment?
Send to factory, re-emitting, preventing.
Conclusion
A labeling of FNSKU is the foundation of the harmonious working of the FBA-do it properly, and you do not have to pay any delays, charges, and disappointments. The changes of 2026 imply that the correctness of the barcode positioning Amazon rules and full prep is the determinant of inbound compliance. At BM Supply Chain, we make sellers through this with ease. Take this advice, follow this checklist and find a partner, this will definitely be worth it when you see your inventory.